Licensing your Intellectual Property rights may be the most lucrative way to extract value out of it. Intellectual Property, when properly nurtured and developed acquires a value that increases with time well in excess of the tangible assets of a company. Licensing just increases the value and the stream of revenues. Licenses may be granted on an exclusive or non-exclusive basis, may be geographically divided, segmented by distribution channel, or partitioned in any way the IP right holder sees fit.
Licensing is a contractual arrangement in which the legal owner grants another permission to use its intellectual property (such as a Trademark, Patent, Copyright, or Trade Secret). For example, a well-known regional real estate firm may reach a licensing agreement for another company to use the firm's trade name in a different region of the country.
Licensing helps increase market share, drive consumer preference and loyalty for their artists and brands, maximize exposure, and increase sales revenue.
GOLAB IP licensing attorneys serve as licensor representatives, responsible for structuring the terms and closing licensing deals. Licensors are paid royalties that are typically based on sales along with an upfront fee for licensing usage rights.
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